MiniMax Video (Hailuo AI)
AI video and image generator from MiniMax, built around the H3 model
- Category
- Video Generation
- Pricing
- Pricing could not be verified: the official subscribe page shows only 'From /mo' with no amounts today. Third-party sources disagree (Standard listed at $7.99/mo in older data vs $14.99/mo on a page checked 2026-08-28). Check hailuoai.video/subscribe.
- Best for
- Good for social media creators, marketers making short ads, and hobbyists who like template-led generation.
- Official site
- hailuoai.video
- Last checked
- 2026-10-21
Hailuo AI is a good fit for creators making short social clips from prompts, photos, or templates, and it is a weaker choice if you need verified, predictable pricing or tightly controlled long-form output. It is MiniMax's consumer web app for generating video and images, and the homepage currently features the MiniMax H3 model alongside an agent, reference inputs, and many effect templates.
Good for social media creators, marketers making short ads, and hobbyists who like template-led generation. Not for people who need confirmed pricing before they start, teams that need long-form or fully controlled edit pipelines, or anyone averse to credit-based billing.
Key features
Create Video and Create Image
Main tools for generating video and images from prompts or uploaded photos.
MiniMax H3
The homepage marks MiniMax H3 as live, describing native multimodal generation and precise editing.
Omni Reference
A reference-input feature that lets you supply guidance material to the generator.
Hailuo Agent
An assistant feature listed on the homepage; we did not test how it works.
Templates
Photo-to-motion, transformation, dance, K-Pop music video, ad, pet, and cinematic style templates are shown on the homepage.
Pricing breakdown
Web subscriptions
- Official page showed no amounts on 2026-10-21
- Third-party pages list Standard, Pro, Master and higher tiers with 1,000, 4,500 and about 10,000 credits, but prices conflict ($7.99 vs $14.99 for Standard)
- Membership credits reportedly expire monthly
API
- Per-clip pricing was not checked against the official API page today
Pros and cons
Pros
- Large template library makes it easy to get a usable clip without careful prompting.
- One app covers video, images, reference inputs, and an assets library.
- Backed by an established AI company with active model releases (H3 is featured as live).
Cons
- We could not read plan prices on the official page, and third-party figures contradict each other, so budget carefully.
- Credit cost per clip depends on model and mode, making total cost hard to forecast.
- Features such as native audio, clip length, and resolution were not confirmed on the official site today.
- Third-party coverage mentions billing and renewal complaints; we did not verify them, so confirm cancellation terms yourself.
Alternatives to MiniMax Video (Hailuo AI)
Kling AI
Kling is a similar prompt-to-video generator, noted for realistic motion; compare outputs and pricing side by side.
Compare →Runway
Runway adds more editing tools and an API; Hailuo is more template-driven.
Compare →Luma Dream Machine
Luma focuses on cinematic output and a canvas workflow rather than templates.
Compare →Frequently asked questions
What is Hailuo AI?
MiniMax's web app for generating video and images from prompts and photos, currently featuring the H3 model.
How much does it cost?
We could not verify. The official subscribe page shows no prices today and third-party sources conflict. Check hailuoai.video/subscribe.
Is there a free tier?
A free plan is commonly reported, but we could not confirm its credits or limits from the official site.
Does it add audio to videos?
Third-party coverage says so for some models, but we did not confirm it on the official site today.
Ready to try MiniMax Video (Hailuo AI)?
Head to the official site to explore pricing and start a free trial where available.
Visit MiniMax Video (Hailuo AI) →